Sleeke | iklipse case study

About

For Sleeke in North Hollywood, California, iklipse ran an AI production campaign for the brand's ironing and styling products, built around performance, technology and visible results. Sleeke is a hair care and hair tool brand based in North Hollywood, California, known for high-technology styling tools and clean hair care products. The brand centers on sleek, frizz-free results while supporting hair health.

We executed a focused AI production campaign for Sleeke’s ironing and styling products, building a strong narrative around performance and technology. Generative AI enabled a fast rollout of high-end digital assets that highlighted key features and visible results, supporting premium positioning and stronger engagement across online channels Client: Sleeke. Market: North Hollywood, California. What iklipse made: an AI production campaign for Sleeke's ironing and styling products.

About

For Sleeke in North Hollywood, California, iklipse ran an AI production campaign for the brand's ironing and styling products, built around performance, technology and visible results. Sleeke is a hair care and hair tool brand based in North Hollywood, California, known for high-technology styling tools and clean hair care products. The brand centers on sleek, frizz-free results while supporting hair health.

We executed a focused AI production campaign for Sleeke’s ironing and styling products, building a strong narrative around performance and technology. Generative AI enabled a fast rollout of high-end digital assets that highlighted key features and visible results, supporting premium positioning and stronger engagement across online channels Client: Sleeke. Market: North Hollywood, California. What iklipse made: an AI production campaign for Sleeke's ironing and styling products.

Close-up of a rose gold Sleeke styling iron curling a section of brown hair, its display reading 180°C

Close-up of a hand creating loose waves in long blonde hair with a rose gold Sleeke styling iron

AI-produced Sleeke still: a woman with silver-blonde hair in a band T-shirt styles her hair in a bright bathroom

Sleeke still: a woman with long brown waves, seen from behind, curls her hair with a rose gold iron at a bathroom mirror

Sleeke still: a woman with long brown waves straightens her hair with a rose gold iron in a bathroom mirror

Sleeke still: a woman with curtain bangs straightens her hair with a rose gold iron at a bedroom mirror in morning light

Sleeke still: a woman in a white camisole runs a rose gold iron through her brown hair in a sunlit bedroom mirror

Sleeke rose gold flat iron on a marble board with gold jewellery, lipstick, powder and an eyeshadow palette

Rows of pink and rose gold Sleeke flat irons laid out open and closed against a pale wall

Hand holding a rose gold Sleeke flat iron on a travertine counter with a candle, dried flowers and gold jewellery

Sleeke campaign still: four women with different hair textures in white tops against a pale studio backdrop

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AI-produced Sleeke still: a woman with curly black hair styling a curl with a pink and silver hot air brush

Sleeke campaign still: a woman in a dark satin shirt wraps her curls around a pink styling wand on a navy backdrop

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Results